What Are Some effective ways to Market an Orthodontic Practice?

Posted on July 8, 2022

Finding a decent orthodontic practice with excellent references can be a long process, but it is worth the hard work. You want to identify a dental practice with a trustworthy reputation and a history of good practices. It also should be well-known and have a portfolio built on customer satisfaction. What is the best way to identify an orthodontic practice for sale? Here are a few tips to keep in mind!

How to Find a Good Orthodontic Practice For Sale

Consult Dental Brokers

You will need to consider several diverse opinions before you make any significant purchases. Dental brokers will give you a breakdown of the logistics and practicality of buying a practice. These brokers offer expert feedback on the perks and pitfalls of buying in a particular area.

Get Advice from Strategic Investors

These are experts who are industry leaders in dental practice investments. They understand the market and have a cross-sectional view of the practice. They act as an excellent resource for people looking to invest in orthodontics.

Establish the Desired Practice Area

Establish the area of expertise before you buy the practice. For example, according to the National Institute of Dental and Craniofacial Research, 42% of children aged 2-11 develop dental caries in their primary teeth. You may invest in an orthodontic practice that specializes in treating this problem.

Evaluate the Competition

When trying to find the best orthodontic practice for sale, remember that you are purchasing a business. It is critical to observe how many similar practices are in the area. Aside from dental brokers, other shareholders will provide excellent resource points.

Analyze the Financial State of Your Investment

Critical components you need to look at include profit-and-loss margins, tax returns, and overall expenses. Get a clear view of what you are buying. It is advisable to thoroughly evaluate the company’s financial state. Hiring a financial professional is encouraged so that they can walk you through a practice’s financial history.

Do Your Homework

The mistake most buyers make is investing before doing proper research. It may seem like a lot of work, but you will need to thoroughly evaluate the profitability of your investment before making a purchase. Check orthodontic transition listings and consult large stake industry investors to identify the potential downside.

For more advice on starting an orthodontic practice, reach out to Smilebliss. Our consultants are happy to walk you through our proven steps towards success.


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