How to Capture Attention Through Marketing Techniques
Marketing your orthodontist office requires a dedicated online approach that boosts your SEO presence, impresses your customers, and showcases your experience and abilities. The best orthodontic practice marketing techniques can help you connect with even more patients. Create Powerful Content When writing content for your site, try to use information that inspires people to get… Read more »
Saving Your Practice Money Through Diligent Billing
Anyone running or interested in opening an orthodontic practice should understand how to handle their budget. With the right approach and proper methods, these practices can save money in the long term. According to HC Innovation Group, 80% of medical billing has some type of error. This means orthodontic business owners must stay vigilant in… Read more »
4 Marketing Strategies You Should Be Utilizing
Having a successful orthodontic practice requires more than just great orthodontic skills. Marketing is essential for growing your orthodontic practice and attracting new patients. There are many orthodontic practice marketing strategies you can utilize to reach potential patients, such as billboards, radio spots, online advertising, email campaigns, and social media outreach. 1. Billboards Billboards are… Read more »
How Can Outsourcing Training Benefit Your Orthodontic Practice?
According to ISG, outsourced training accounts for 25% of employee-direct learning. Orthodontic growth can happen in several ways, but having well-trained employees is one of the most effective methods. When the team at an orthodontic practice is engaged, well-trained, and professional, it reflects well on the practice overall. Providing the right training is an effective way… Read more »
The Importance of Brand Identity For Your Orthodontic Practice
According to the American Dental Association, there are over 10,000 orthodontic practices in the United States alone. For someone building a dental practice, or looking for ways to grow their existing orthodontic clientele, this means heavy competition and a struggle against disappearing into the masses. One of the best and most efficient ways to combat… Read more »